Deepesh Arjunan — Digital Marketing, CRM & Loyalty Manager. 12+ years building performance campaigns, customer journeys and retention engines across the Gulf and India.
A marketer with an engineer's brain. I started out writing HTML, CSS and PHP, and now I build the systems that bring customers in and keep them coming back. Google Ads, Meta, SEO, CRM, WhatsApp, email, automation and analytics, all in one connected journey.
Every channel I run feeds one journey. Pick a stage to see what I do there.
Highlights from recent roles: launches, sales growth, budgets and the systems behind them.
Store sales growth from targeted social media and WhatsApp campaigns, promotional communication and customer engagement.
Planned and ran the grand opening in February 2026: digital campaigns, social, event promotion and customer communications.
Monthly e-commerce & retail marketing allocations coordinated, plus a SAR 20K brand-awareness budget.
Retail categories run end-to-end: Women, Men, Kids, Jewellery, Travel and Home.
Subscription growth from targeted campaigns, plus a 5% ROAS improvement from ad optimisation.
New social media followers and a verified account by December 2023.
Highest sales during Eid Al Fitr, driven by social media and SEM campaigns.
Built and fully integrated, with segmentation, event tracking, automated journeys, triggers and lifecycle marketing.
Conversational marketing set up from the ground up, with automation and customer-support workflows.
Omarieden customers browse products and categories and shop directly in WhatsApp.
Led the rollout at Doha Oasis, alongside a WhatsApp Business chatbot.
Platforms and skills I use every day, from ad accounts to automation to code.
Anna University · Namakkal, India